Search Results for All Content (access may be restricted)
Search returned: 3328 document(s).
-
The Questions to Ask When Considering a New MarTech Tool
Training Takeaways January 2, 2025ANA instructor Mary Czarnecki offers five questions to guide the consideration of any new martech tool that could be added to your stack.
view -
Market Research Playbook
Playbooks January 1, 2025Use this step-by-step planning playbook and set of 31 premium tools and templates to create a comprehensive market research process, report, and presentation.
view -
Account Scoring Template
Tools January 1, 2025An analysis tool to evaluate corporate accounts based on 6 key criteria.
view -
Advertisement Evaluation Matrix
Tools January 1, 2025A matrix to evaluate the effectiveness of advertising concepts.
view -
Balanced Scorecard Strategy Map
Tools January 1, 2025Use this to communicate strategic objectives, metrics, targets, and initiatives.
view -
Bid or No Bid Assessment
Tools January 1, 2025A tool for determining if you should bid on a business opportunity.
view -
Blog Policy Template
Tools January 1, 2025A policy to absolve your organization from litigation resulting from illegal or inappropriate content.
view -
Brand Assessment Tool
Tools January 1, 2025A self-assessment to evaluate your organization from a Branding perspective.
view -
Break Even Analysis
Tools January 1, 2025A calculator to input cost & sales variables and determines break even point and profitability.
view -
Business Case Template
Tools January 1, 2025Use this template for any corporate investment and as a formal management communication document.
view -
Business Strategy Metrics Dashboard
Tools January 1, 2025Use this template to capture and report on key metrics from your business strategy plan.
view -
Buyer Persona Template
Tools January 1, 2025Use this template to create buyer personas for the key buyers that you intend to target.
view -
Buying Process Stage Template
Tools January 1, 2025A template to document "buying stages" for each of your buyer personas.
view -
Campaign Impression Calculator
Tools January 1, 2025Use this tool to determine your cost per impression across various communications channels.
view -
Case Analysis Research Report
Tools January 1, 2025Use this template to record case details, observations, insights and interpretation of the analysis.
view -
Content Mapping Template
Tools January 1, 2025Use this template to create a visual representation of your content marketing plan.
view -
Content Marketing Assessment
Tools January 1, 2025Use this tool to evaluate your organization.
view -
Content Marketing Assets Database
Tools January 1, 2025Use this template to manage & audit your content marketing assets.
view -
Content Marketing Metrics Dashboard
Tools January 1, 2025Use this to define, track and report on your key content marketing program metrics and KPIs.
view -
Content Marketing Strategy Scorecard
Tools January 1, 2025Use this to document your objectives, initiatives, measures, and targets for the next 12-18 months.
view