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Search returned: 1403 document(s).
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Seven Tips for Giving Agencies Feedback
Training Takeaways January 2, 2025Advertising legend Jane Maas shared seven tips for providing agencies with feedback on their work.
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10 Tips for Great Creative Briefs
Training Takeaways January 2, 2025Advertising legend Jane Maas shares 10 tips for crafting exemplary creative briefs.
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Three Ways to Spread Agile Practices in Your Organization
Training Takeaways January 2, 2025ANA instructor Greg Kihlstrom offers three approaches for promulgating Agile methodologies in organizations of various levels of Agile maturity.
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The 12 Principles of Agile Methodologies
Training Takeaways January 2, 2025Agile methodologies encourage an iterative approach to solving problems to help teams deliver value to their customers with fewer hurdles. Learn the basic tenets of this approach.
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Eight Elements of a Successful Agency Brief
Training Takeaways January 2, 2025Learn eight simple elements, which, if included in your next brief, can unlock the full potential that your agency has to offer.
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Agency Search and Selection: Tools, Templates, and Best Practices
ASK Answers January 2, 2025ANA’s Ask the Expert research service answers the question, “What are best practices for selecting and evaluating agencies?”
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Marketing Communications Planning Playbook
Playbooks January 1, 2025Use this step-by-step playbook and set of 33 premium tools and templates to create a comprehensive marketing communications plan.
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Marketing Strategy Plan Playbook
Playbooks January 1, 2025Use this step-by-step planning playbook and set of 23 premium tools and templates to create a comprehensive strategic marketing plan.
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Mobile Marketing Plan Playbook
Playbooks January 1, 2025Use this step-by-step planning playbook and set of 18 premium tools and templates to create a comprehensive mobile marketing plan.
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Product Development Playbook
Playbooks January 1, 2025Use this step-by-step playbook and set of 19 premium tools and templates to develop a comprehensive product development strategy and plan.
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Product Marketing Plan Playbook
Playbooks January 1, 2025Use this step-by-step playbook and set of 23 premium tools and templates to create a comprehensive product marketing plan.
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Project Management Playbook
Playbooks January 1, 2025Use this step-by-step playbook and set of 37 premium tools and templates to create a comprehensive approach to project management.
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Public Relations Plan Playbook
Playbooks January 1, 2025Use this step-by-step playbook and set of 16 premium tools and templates to develop a comprehensive public relations strategy and plan.
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Sales Enablement Plan Playbook
Playbooks January 1, 2025Use this step-by-step playbook and set of 47 premium tools and templates to create a comprehensive sales enablement plan.
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Sales Training Playbook
Playbooks January 1, 2025Use this step-by-step playbook and set of 27 premium tools and templates to develop a consultative approach to selling.
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Social Media Marketing Plan Playbook
Playbooks January 1, 2025Use this step-by-step planning methodology and set of 51 premium tools and templates to create a comprehensive social media marketing plan.
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Webinar Program Playbook
Playbooks January 1, 2025Use this step-by-step playbook and set of 26 premium tools and templates to create a comprehensive webinar program.
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Agency Management Playbook
Playbooks January 1, 2025Use this step-by-step playbook and set of 28 premium tools and templates to develop an approach to agency selection, management, and evaluation.
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Online Community Plan Playbook
Playbooks January 1, 2025Use this step-by-step playbook and set of premium tools and templates to help you develop and launch a successful online community.
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Ad Agency Agreement Template
Tools January 1, 2025A template for documenting the terms and conditions of your agreement with an ad agency.
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