- Matt Spiegel
- EVP, TruAudience Growth Strategy / TransUnion
At TransUnion, Matt is responsible for guiding the growth strategy of the company’s suite of marketing products known as TruAudience. Partnering with product and market leadership, Matt serves as a connector and bridge that ensures there is synergy between TranUnions clients’ needs and the products developed. Matt’s previous leadership of TransUnion’s Marketing Solutions product organization and its Media & Entertainment business, combined with his decades of experience developing and guiding businesses at the intersection of marketing and media with technology and data, make Matt a natural fit for his current role. Matt’s career journey as an entrepreneur, agency executive, marketing technology executive, and strategic consultant, provide him with a depth of expertise that is critical for being a business builder and change agent.
Matt joined TransUnion in 2018 from MediaLink, where as SVP he led various Fortune 100 client relationships and developed their Data and Technology Practice. Earlier in his career, Matt founded Resolution Media, Omnicom’s search marketing agency and as Omnicom Media Group’s global digital CEO, Matt led the launch of Omnicom’s programmatic buying capabilities.
In addition to his work at TransUnion, Matt advises/mentors start-ups and young entrepreneurs, is a board member of The KWOE Foundation, and was a Crain’s Chicago Business 40 under 40 honoree. Matt, his wife Marnie and two children, Leo and Penny, live in Chicago’s Lakeview neighborhood