Speaker Profile

LaToya Shambo
CEO and Founder / Black Girl Digital

Recognized as a rising authority on diversity, equity, inclusion, and the influence of influencer marketing, LaToya Shambo is a transformative force in the industry. She shares her insights across reputable platforms such as Forbes, Bloomberg, Yahoo! Finance, The L.A. Times, Apple News, Sheen, Fox Soul, and Adweek. LaToya’s passion lies in addressing and diminishing the pay disparity that affects many creators, particularly those from underrepresented communities. Through her pioneering work with Black Girl Digital, she has significantly elevated the visibility and opportunities for Black creators. Her organization provides access to essential education and resources, empowering creators to thrive in the competitive digital landscape. LaToya’s impact is further highlighted by her recent launch of the Black Girl Digital Awards and Summit. This groundbreaking event honors Black creators for their brand partnerships and achievements within the creator economy, celebrating their contributions and fostering a supportive community. LaToya Shambo continues to shape the future of influencer marketing, advocating for equity and inclusion while driving meaningful change in the industry. Her work not only uplifts individual creators but also sets new standards for diversity and representation across the digital marketing landscape.