- Laura Sauer
- Director of Media / Bissell
Laura Sauer is the Director of Social & Paid Media at BISSELL Homecare, Inc, based in Chicago. In her position, Laura leads BISSELL’s media center of excellence and oversees the paid media, social and influencer strategy, activation and analytics in North America. Over the course of 6 years with the company, Laura has played a key role in driving media transformation, digital maturity and data-driven growth within the organization. Prior to joining BISSELL, Laura served a number of clients on the agency side across CPG, retail/e-commerce, insurance, education and others, focusing on performance-forward media strategies.