Speaker Profile

Mercedes Ritchey
Senior Director, Brand Media Strategy / Discover Financial Services

Mercedes has  23 years of media and marketing expertise, having worked across retail, CPG and financial services categories. She currently leads Brand Media Strategy at Discover Financial, where she has been leading an evolution alongside her team to redefine digital investments, take advantage of new buying technology and navigate the many marketplace complexities. Mercedes has a passion for building strong brand presence for Discover in the marketplace and finding new and innovative ways to connect to people.  Outside of the office, Mercedes just ran her 4th Chicago Marathon and spends much of her free time cheering on the sidelines for her soccer loving kids.