- Heather Kaster
- Director of Marketing Services, Americas / Beam Suntory
Heather Kaster is a seasoned professional in the world of marketing services and agency relations, known for her expertise in optimizing agency management practices and enhancing marketing operations. With a rich background spanning some of the most iconic brands in the industry, Heather has consistently delivered outstanding results throughout her career.
Currently serving as the Director of Marketing Services at Beam Suntory, Heather plays a pivotal role in empowering marketing teams with best-in-class agency management strategies. In this role, she spearheads the development of comprehensive processes, such as scope management, and agency evaluations, ensuring that marketing initiatives are executed with precision and efficiency. Heather also takes the lead on agency management and production training, driving creative excellence and strategic innovation within the organization.
Prior to her current position, she held key roles at organizations including IBM, Molson Coors, Kraft, and AbbVie. Her experience in these roles equipped her with a deep understanding of the intricacies of marketing and honed her skills in building effective cross-functional collaborations.