- Andrew Bradford
- Global Lead, Cross Media Campaign Measurement / Kantar Media
A trained Scenario Planner, Andrew has worked in the Market Research industry for 20+yrs. Having worked across just about every Market Research methodology both qual and quant across print, broadcast, radio and digital, Andrew has spent the last 10yrs in Product Leadership. Andrew’s role at Kantar Media has focussed on Cross Media Campaign Measurement working across Kantar Media’s proprietary tool (Campaign Audience Validation) and also the WFA CMM solution spending the last 3yrs working with partners across the industry on the Project Origin build….and now the Aquila Project.