
About |
Engage Marketing Procurement and Finance Leadership
Save the Date
For the 2025 ANA Advertising Financial
Management Conference
April 27 – 30, 2025 in Carlsbad, Calif.!
The ANA Advertising Financial Management Conference is the only event of its kind connecting client-side marketing procurement and financial professionals with advertising agency chief financial and revenue officers, as well as other key stakeholders. For years, these industry professionals have attended this conference, resulting in the loyal following seen today.
Invaluable networking opportunities are available to those attending the conference in person. Engage leaders across marketing procurement and finance in transformative talks that tackle the industry's most important and pressing issues.
The conference continues to place a focus on driving value through financial management, sustainability, supplier diversity, and more. Attendees of the 2024 ANA Advertising Financial Management Conference, May 5–8 in Orlando, Fla., can look forward to nuanced discussions on the state of the industry, critical economic outlooks, and thought leadership discussions from client-side and agency-side thought leaders delivering actionable insights you can take back to your organization.
See What You Missed
The 2024 ANA Advertising Financial Management in Two Minutes
Relive the best of this year's conference in this brief overview.
Highlighted speakers include:
- Stacie Boney, President, Hanson Dodge
- Jason Kint, CEO, Digital Content Next
- Jose Gonzalo Bisquerra Mora, VP Procurement for Americas and Global Marketing, Sales and Tech, Haleon
- Joakim “Kim” Wijkstrom, SVP, Chief Marketing Officer, Vanda Pharmaceuticals
Conference Speakers

Jared Belsky
CEO and Co-Founder
Acadia

Richard Benyon
Co-Founder & Chief Evangelist
Decideware

John Bishop
Vice President Business Intelligence
Advertiser Perceptions

Stacie Boney
President
Hanson Dodge

Stephen Broderick
Managing Partner
Media Marketing Compliance

Keri Bruce
Partner
Reed Smith LLP

Mark Bucklar
Director Marketing Procurement
Dell

Kathryn (Kat) Budzien
Director, Marketing & Sales Procurement
Post Holdings

Kasha Cacy
Chief Media Officer
Known

Judith Carr-Rodriguez
Partner, CEO
FIG

Jean Paul Ciaramella
Head of Media North America – Popeyes
Restaurant Brands International

Jen Costello
Global Chief Strategy Officer
TBWA Worldwide

Tom Denford
CEO
ID Comms Group

Bill Duggan
Group Executive Vice President
ANA

Samantha Edwards
Co-founder and Chief Creative Officer
The Charles Group

Michael Farmer
Chairman & CEO
Farmer & Company LLC

Julia Fedor
Director of Operations, Global Advertising and Social Media
United Airlines

Katherine Freeley
Head of Media Center of Excellence
Boehringer Ingelheim Pharmaceuticals

Jillian Gibbs
Global CEO and Founder
Advertising Production Resources (APR)

Laurie Grizzard
Senior Manager Purchasing
Nissan North America, Inc.

Erwan Guillou
Chief Pricing Officer
TBWA Worldwide

Mark Hudson
Marketing Procurement Manager, Global Media and Agency
Walgreen

Yogi Jashnani
Chief Revenue Officer
Sky Zone

Matthew Kasindorf
Senior Vice President, Business Intelligence and Insight Group
4A’s

Katie Kempner
Creator
Perspectives with Katie Kempner

Peter Kenigsberg
Senior Director, Brand and Media
ANA

Kerry Kielb
Director, Agency Strategy and Operations
AT&T

Jason Kint
CEO
Digital Content Next

Bob Liodice
Chief Executive Officer
ANA

Gayle Malcolm
Vice President of Performance
Chico’s FAS

George Manas
CEO
OMD Worldwide

Harriette Martins-Szilvasi
Senior Vice President, Marketing
Benjamin Moore

Christine Moore
Managing Partner
RAUS Global

Jose Gonzalo Bisquerra Mora
VP Procurement for Americas and Global Marketing, Sales and Tech
Haleon

Stephanie Mota
VP, Director of Media Services
Zimmerman Advertising

Jack Myers
Founder and Media Ecologist
MediaVillage

Tim Nollen
Director and Senior Analyst- Media, Entertainment, Advertising & Ad Tech
Macquarie Bank

Joanna O`Connell
Chief Intelligence Officer
Omnicom Media Group

Chinwe Obinani
Global Strategic Sourcing Lead, Marketing and Media
Bloomberg

Ryan Pidcock
Finance Manager, WPP
Ford / VML

Josh Raj
Client Finance Director
GTB

Kimberly Reavill
Agency Operations Leader, Marketing North America
Molson Coors

Jennifer Reeder
Director In-House Content Production North America
Bayer

Manuel Reyes
Chief Executive Officer
Cortex Media

Andrew Robertson
President and CEO
BBDO Worldwide

Vikki Rohrer
Global Agency Strategy and Operations Manager
Ford Motor Company

Veronica Santiago
Global Commodity Manager
Dell

Kari Theisen
Global Agency Finance Manager
Ford Motor Company

Alice Tomlinson
Manager, Global Marketing Sourcing
WFA

Sherry Ulsh
Director, Indirect Procurement
The Hershey Company

Kristi VandenBosch
President, U.S.
OLIVER Agency

Steven Wales
Chief Revenue Officer
Decideware

Aura Wanat
AVP Marketing Services, Influencers and PR Agencies
L’Oreal

Matt Wasserlauf
CEO and Founder
Blockboard

Joakim “Kim” Wijkstrom
SVP, Chief Marketing Officer
Vanda Pharmaceuticals

Todd Wilson
Director, Media, Sales and Marketing Procurement
LEGO

Gregory Wright
Senior Vice President, Brand and Media
ANA

Kenna Zemedkun
Founder
R&D
Conference Sponsors
General Sponsors




















About |