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Search returned: 944 document(s).
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Blog Policy Template
Tools January 1, 2025A policy to absolve your organization from litigation resulting from illegal or inappropriate content.
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Non-Compete Agreement Template
Tools January 1, 2025A template for a Non-Compete Agreement between parties who conduct business together.
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Non-Disclosure Agreement Template
Tools January 1, 2025Use this tool to protect yourself & your company when dealing with third-parties.
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Privacy Policy Template
Tools January 1, 2025A template to assist you with crafting a corporate privacy policy.
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Website Governance Template
Tools January 1, 2025Use this template to create a website governance document that will help you govern your corporate website.
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Influencer FTC Disclosure Due Diligence Checklist
Tools January 1, 2025Use this checklist protect your brand by ensuring that the influencers you leverage adhere to FTC guidelines.
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Governing Your Corporate Website
Tools January 1, 2025This guide provides practical advice for building a comprehensive business strategy plan.
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Editor Highlights: ANA's Programmatic Study, SMBs, and LGBTQ+ Strategies
Pulse December 27, 2024Do you feel like it’s a challenge to keep up with the latest trends, best practices, and marketing strategies? You aren’t alone. Bimonthly, ANA’s Pulse will highlight content within ANA’s resources hub, from Industry Insights, Knowledge Partner contributions, ANA Magazine, case studies, Marketing 101, Tools and Playbooks, and more. This way, the hard work of finding actionable insights, marketing trends, and helpful guides is done for you.
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Digital Advertising Has a Carbon Problem, but There's a Solution
Trends and Technology December 27, 2024The advertising industry, which is a major contributor to rising greenhouse gas emissions through digital advertising, has a growing role in reducing carbon levels and fostering sustainability.
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Federal Trade Commission Bans 'Junk Fees'
Marketing News December 20, 2024First discussed in 2022, the FTC announced on Tuesday that it would prohibit unfair and deceptive pricing practices found on ticket-selling websites and the short-term hospitality business. The effort could save consumers up to 53 million hours per year otherwise spent hunting for the total price of tickets and lodging after junk fees.
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The Supreme Court Agrees to Hear Challenge to the TikTok Sale-or-Ban Law
Marketing News December 19, 2024The U.S. Supreme Court has agreed to hear arguments regarding the constitutionality of the law that will ban TikTok in the U.S. if ByteDance does not sell its stake in the social media platform.
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This Is How Marketers Should Approach Testing New Technologies and Tactics
Soundbites December 19, 2024Jessie De Luca, SVP of strategy at Hudson MX, shared her thoughts on how marketers can best approaching testing new technology or campaign strategies.
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New Year’s Is Upon Us – Make Ethical Marketing Your Key Resolution
Ethics Issue Alerts December 17, 2024As we look ahead to the New Year 2025, we all are making resolutions to do and be better – aspiring and planning is a wonderful way to refresh and invigorate your outlook. This is also a perfect time to add the ANA ethics tools to your resolutions. And it’s easy! Here are the ways you can champion ethics in 2025 for your own ethical approach and to advance our industry.
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TikTok Asks Supreme Court to Pause Law that Would Ban It On January 19
Marketing News December 17, 2024After a federal appeals court denied a request to pause the sale-or-ban law on TikTok, the social media platform has asked the Supreme Court to step in.
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Marketing News Quiz for December 14, 2024
Marketing News Quiz December 14, 2024In this week's marketing news quiz: A California bill looks to protect minors online, TikTok faces down the clock leading to its sale or ban in the U.S., Totino's Pizza Rolls announces a new first for the brand, and more.
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“Endemmatic” Healthcare Advertising: The Best of Endemic and Programmatic
Leading Edge December 12, 2024Healthcare advertising is undergoing a transformation. While search has been the cornerstone of digital healthcare marketing, recent developments have introduced uncertainty. Google's AI Overviews have reshaped the search experience, impacting SEO and SEM strategies. The company also faces a DOJ inquiry that could restructure its advertising operations.
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Editor Highlights: Gen AI, ABX, and SQL Conversions
Pulse December 12, 2024Do you feel like it’s a challenge to keep up with the latest trends, best practices, and marketing strategies? You aren’t alone. Bimonthly, ANA’s Pulse will highlight content within ANA’s resources hub, from Industry Insights, Knowledge Partner contributions, ANA Magazine, case studies, Marketing 101, Tools and Playbooks, and more. This way, the hard work of finding actionable insights, marketing trends, and helpful guides is done for you.
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California Introduces Legislation Requiring Social Media Warning Labels
Marketing News December 12, 2024A new California bill would require social media platforms to show a "black box warning" to users of all ages upon their first use of a platform and at least once weekly thereafter.
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Bots and Fake Traffic Can Wreak Havoc on Holiday E-Commerce: Here’s What to Do
Leading Edge December 11, 2024With the holiday shopping season in full swing and consumers more plugged into online shopping than ever, businesses face unprecedented increases in fake traffic.
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What Is the Action Plan for Ethical Data Use?
Podcast Clips December 11, 2024With data privacy terms and agreements being fairly opaque and esoteric, it may behoove brand marketers to lean more into data ethics. Jamie Bernard, CEO of Compliant, explained what this might look like in practice.
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