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Search returned: 18 document(s).
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Privacy Policy Template
Tools January 1, 2025A template to assist you with crafting a corporate privacy policy.
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The Frequency with Which Different Age Groups Check Their Mail, Charted
Money Slides October 15, 2024The United States Postal Service (USPS) breaks down how often millennials and baby boomers, as well as members of generation X and generation Z check their physical mail.
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How Different Browsers Handle Cookies
Money Slides August 20, 2024Marketing platform Adroll breaks down each internet browser’s approach to handling first- and third-party cookies. Chrome, Safari, Edge, Firefox, and Opera are all covered.
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Marketing in a Cookie-Less World
ASK Answers May 17, 2024What strategies are developing for marketers to deal with the cookie’s eventual demise?
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Customers’ Comfort with the Use of Their Data for Personalization, by the Numbers
Money Slides April 22, 2024General Motors and Boston Consulting Group share data that quantifies the percentage of customers, from country to country, who are comfortable with companies using their data to personalize their experiences.
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The American Consensus for Consumer Data Privacy, by the Numbers
Money Slides March 20, 2024Marketing data provider Wiland shares an excerpt from a study by the Pew Research Center that quantifies the bipartisan support for consumer data privacy regulation.
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Privacy, Data, and Consent: Consumer Attitudes
ASK Answers January 17, 2024How do consumers feel about how their personal data is managed online?
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Privacy Trends & Regulations
ASK Answers December 14, 2023How can my brand best respect consumer privacy and adhere to current regulations?
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U.S. State Privacy Laws and their Stipulations
Money Slides December 9, 2023The law firm Squire Patton Boggs offers an overview of the stipulations of the state privacy laws that have gone into effect in 2023, as well as those that are slated to go into effect in 2024 and 2025.
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States with Comprehensive Data Privacy Laws
Money Slides October 3, 2023Chris Oswald, head of government relations at the ANA, maps out the states in which comprehensive data privacy laws have been passed.
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First-, Second-, Third-, and Zero-Party Data Explained
Money Slides September 27, 2023Porch Media Group Breaks down the distinguishing features of the different forms of data that marketers can avail themselves of and identifies their pros and cons.
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Leveraging Zero-Party Data
ASK Answers August 16, 2023How does zero-party data help marketers connect with consumers?
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How to Collect First-Party Data: Popular Tactics
Money Slides May 27, 2023LinkedIn shares the results of a survey that reveal the methods and sources most favored by marketers for collecting first-party data.
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The Stipulations of Each State's Data Privacy Laws Compared
Money Slides May 27, 2023The ANA succinctly breaks down the specific privacy rights that each state’s laws give residents over their online data.
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Zero-Party Data Versus First-Party Data
Money Slides March 27, 2023R3 lays out the characteristics that distinguish zero-party data and first-party data.
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Attitudes Toward Data Privacy Practices, by the Numbers
Money Slides March 27, 2023R3 offers data illuminating the attitudes toward data privacy practices held by marketers and consumers by age group, revealing the types of data that the latter are most comfortable sharing.
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Know Your Privacy Regulations: The CCPA Versus the CPRA
Money Slides March 27, 2023Law firm Venable LLC provides a chart that distinguishes the stipulations of two recent laws on consumer data privacy: the influential California Consumer Privacy Act (CCPA) and the even stricter California Privacy Rights Act (CPRA).
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The Cookie Policy of Each Web Browser
Money Slides March 27, 2023Advertising agency Wiland breaks down how each web browser deals with third-party cookies and how Google’s Chrome plans to adjust its approach going forward.
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