Speaker Profile

Cheryl Caudill
Global Top Account Marketing, IBM

Cheryl Caudill is known for her dedication to marketing excellence and high performance, as has received multiple accolades and external awards across events and ABM marketing. She currently leads the Global Center for Excellence for IBM’s Top Account Marketing and was instrumental in building the company-wide ABM program which launched in 2021 and operates across all geographies and industries.

Prior to her current role, Cheryl was the CMO for Consumer Industries at IBM where she led the global go-to-market strategy for Retail and Consumer Product clients. Cheryl spent 6 years in Dubai as part of IBM Middle East and Africa’s Marketing leadership team, driving cross-industry marketing for the region. Cheryl also has a robust background in ecosystem marketing after holding multiple roles leading IBM’s North America business partner programs.

Cheryl is a graduate of The American University in Washington, DC where she studied International Business and Marketing. She is based out of IBM’s Armonk, New York office and currently resides in Connecticut with her husband and two daughters.