Andrew Gibson
Andrew Gibson is the head of brand strategy for independent ad and creative agency at Langrand.
Recent content by this author:
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From Advancing Through the Funnel to Forging Long-Term Relationships
Leading Edge December 30, 2024The question for marketers is no longer about how to guide consumers through the marketing funnel, but instead, how to build enduring, valuable relationships over time in a new era where trust is currency, and brands need repeat business to meaningfully succeed.
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