Andrew Eitelbach
Andrew Eitelbach, VP of editorial and content development at the ANA, has overseen ANA magazine since 2013. His experience as an editor, writer, and content strategist focused on marketing and advertising and their intersection with culture and technology spans two decades. You can email Andrew at aeitelbach@ana.net.
Recent content by this author:
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Sabrina Carpenter Helps Dunkin' 'Shake That Ess'' In New Campaign
Marketing News December 31, 2024In a new ad for Dunkin', Sabrina Carpenter surveys a room of people eagerly making iced espressos. The singer is teaming up with the brand for a special version of the drink available for a limited time.
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Holiday Spending Rose This Year, Say Mastercard and Visa
Marketing News December 30, 2024Shoppers outspent themselves this year, increasing overall holiday retail spending by 3.8 percent compared to 2023, according to Mastercard.
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Marketing News Quiz for December 28, 2024
Marketing News Quiz December 28, 2024In this week's marketing news quiz: Oscar Mayer revs up the Wienermobile, Nike gets back to its roots, the NFL and Beyoncé have a moment, and more.
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Beyoncé, Netflix, and NFL Hit High Note on Christmas Day
Marketing News December 27, 2024The first Christmas Day coverage in a three-season deal between Netflix and the NFL hit record audience levels, with help from a halftime performance by Beyoncé.
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Marketing News Quiz for December 21, 2024
Marketing News Quiz December 21, 2024In this week's marketing news quiz: TikTok goes to Washington, Pepsi comes for Christmas, what consumers think of AI ads, and more.
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The Supreme Court Agrees to Hear Challenge to the TikTok Sale-or-Ban Law
Marketing News December 19, 2024The U.S. Supreme Court has agreed to hear arguments regarding the constitutionality of the law that will ban TikTok in the U.S. if ByteDance does not sell its stake in the social media platform.
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TikTok Asks Supreme Court to Pause Law that Would Ban It On January 19
Marketing News December 17, 2024After a federal appeals court denied a request to pause the sale-or-ban law on TikTok, the social media platform has asked the Supreme Court to step in.
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Marketing News Quiz for December 14, 2024
Marketing News Quiz December 14, 2024In this week's marketing news quiz: A California bill looks to protect minors online, TikTok faces down the clock leading to its sale or ban in the U.S., Totino's Pizza Rolls announces a new first for the brand, and more.
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TikTok Seeks an Emergency Injunction
Marketing News December 11, 2024After an appeals court on Friday upheld a federal law requiring TikTok to be sold or banned in the U.S., the social media company has filed an emergency request to freeze the law to give the Supreme Court time to consider its case.
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Advertising's Role in Global Warming
Trends and Technology October 26, 2024Infographic: In a new report from the ANA and Scope3, the ad industry's contributions to carbon emissions are laid bare. How can the industry go greener, and can it improve its ROI in the process?
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Marketing News Quiz for September 14, 2024
Marketing News Quiz September 14, 2024In this week's marketing news quiz: advertisers' use of TikTok continues to grow, a new campaign by Liquid Death, Google faces an antitrust suit, and more.
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